Almost a year in the wake of reporting that organizations would be charged for utilizing their informing talk stage, WhatsApp has introduced their eagerly awaited business API. This will permit a business to send messages to their clients utilizing mixes with CRM frameworks.
The Power for Businesses
Recently WhatsApp started to collaborate with some popular brands for integrating API with their applications for sending information about products and services with customers. This also includes updates and service request support information, as well as video, audio, and image files. The New API also empowers businesses to include their contact details, website links, store, or office location. As the API offers two-way chat, customers can now get help from the business being in a comfortable environment without using the telephone.
At present, the WhatsApp business API won’t profoundly be changing the way a business connects with its audience. how organizations associate with their target audience. As the API lacks integration of CRM, communication via WhatsApp API is more like email and SMS. To ensure businesses can take advantage of WhatsApp, Social Epoch has launched the next generation of WhatsApp CRM tool.
Benefits of WhatsApp CRM
1. Know what your customers really want
Since all the client-related information can be put away in WhatsApp CRM, it enables sales reps to examine the requirements of clients and even envisions their issues – all at the perfect time. This expands consumer loyalty and guarantees loyalty, as well as higher profit margins.
2. Show up in time for the new sale
By following all correspondence with the clients, WhatsApp CRM helps sales reps to know precisely when clients should be reached; for example, for product replacement, contract renewal, or for an upsell to a new product or service. This all increases your chances of closing a sale.
3. Plan and time-manage like a pro
WhatsApp CRM enables sales reps to easily prioritize their daily schedules, to ensure customers are not ignored and are contacted on time. In fact, WhatsApp CRM allows sales people to spend more time with customers, which leads to more deals closed and a stronger customer base.
Using the WhatsApp API will require some investment to get up and running, and to also ensure that it’s scalable and robust. This is where partnering with Social Epoch can take the stress out of the implementation.
To register your interest, businesses should contact their account managers or contact our sales team. We’ll then work with you to set up WhatsApp rich messaging.